This is Fred Ball for Zions Bank, speaking on business.

After months of enduring the frigid winter air, the idea of a warm and sunny summer vacation sounds very appealing. Rather than taking a Caribbean cruise or Disneyland vacation, Moab Adventure Center Vice President Brandon Lake hopes I might consider a trip to Moab.

Moab is less than four hours away from Salt Lake City, and Brandon assures me I will be in good hands. In fact, Moab Adventure Center's parent company, Western River Expeditions, has been leading people down the Green and Colorado rivers for nearly 50 years.

Four years ago, Western River Expeditions added several short one-day excursions to the mix of adventures it offered. The company purchased and remodeled the old Taco Bell building on Main Street in Moab and opened the Moab Adventure Center. This year, the Adventure Center will guide more than 20,000 guests from around the world on exciting Moab adventures.

Brandon tells me that the Moab Adventure Center can help travelers plan a whole week's worth of adventures or even just a quick weekend getaway. The Adventure Center offers more than 30 exciting trips and vacation packages, whether you want to raft the Colorado River or explore the backcountry in a Hummer. You could also experience world-class rock climbing and canyoneering, horseback riding, or touring the National Parks by scenic flight or a guided hike.

Moab Adventure Center can create a customized package for every person, and its Web site, moabadventurecenter.com makes it easy and fun to plan the perfect trip.

Moab Adventure Center offers trips from May through the end of October. Just enough time to fulfill those summer and fall vacation dreams.

For Zions Bank, I'm Fred Ball. I'm speaking on business.

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